Serge Lutens

“I think that what may be art in the hands of an artist is no longer art after being reviewed and corrected. When I say, “correct”, I mean it in the way that we might correct a child in order to coerce him to behave as we want: “Stop thinking about your aspirations for creating a perfume; sell your perfumes and keep quiet!” Any creation which may one day be considered a luxury can be interpreted initially as a reproach, borne of a world that resists change out of a desire for self-preservation. Nothing is more tenacious than mediocrity and so again I would note the refrain of many parents vis-à-vis their adolescents: “He is capable of everything!”” – Serge Lutens – French perfume couturier, filmmaker, photographer, and designer.


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